This year, in partnership with Société Générale, a historic partner of WIA in the WIA54 program, Women In Africa is proud to launch the “Responsible Entrepreneurs” contest to generate an even more significant impact in Africa.

A contest

The “Responsible Entrepreneurs” contest aims to reward African women entrepreneurs who, through their businesses, contribute significantly to social, economic, and environmental impact in their communities. This contest is a unique opportunity for women to showcase their commitment to sustainable development and social responsibility.

Focus on Cameroon, Côte d’Ivoire, Madagascar and Sénégal

In this new phase of collaboration, Société Générale and WIA will focus specifically on Cameroon, Ivory Coast, Madagascar, and Senegal. The main goal of this initiative is to support and promote Corporate Social Responsibility (CSR) while developing dynamic local initiatives around female entrepreneurship.

The program


The program aims to select and support four exceptional entrepreneurs through a competitive application process. The selected participants will benefit from an intensive six-month online training from June to December 2024. This training, designed in close collaboration with WIA, will cover several essential facets of entrepreneurship, equipping participants with the necessary skills for the development of their businesses.

Thanks to its vast network, Société Générale will offer networking opportunities at national, pan-African, and international levels, thus promoting the creation of a sustainable and inclusive entrepreneurial ecosystem.

Mentorship and visibility


A personalized mentorship program will be set up, allowing entrepreneurs to receive advice from experienced professionals. In addition, a dedicated communication plan will be developed to promote the successes and initiatives of the participants through WIA’s media, including the website and social networks.

Call for applications


Entrepreneurs from Cameroon, Côte d’Ivoire, Madagascar, and Senegal are encouraged to apply before April 20, 2024, via the application form.

The call for applications is now closed!

Participation conditions include:

  • Having founded and managed a company in one of the four target countries for at least one year.
  • Having integrated a CSR program within the company, with positive results to support.
  • Demonstrating a commitment to expanding the CSR impact at the pan-African level.
    • Submission of a complete CSR report during the application call, detailing the implemented initiatives and the results obtained
    • Demonstration of the positive impact of the CSR program in place within the company
    • Affirmed ambition to extend the CSR impact at the pan-African scale
    1. Submission of applications: Interested entrepreneurs are invited to submit their application, detailing their project and the CSR impact generated.
    2. Evaluation: A jury composed of experts in entrepreneurship, sustainable development, and representatives of Société Générale and WIA will evaluate the applications.
    3. Announcement of the winners: The winners will be announced on the Women In Africa website and social networks.

This program represents a unique opportunity for African women entrepreneurs committed to social responsibility to propel their business to new horizons of success and recognition. Société Générale and Women In Africa are looking forward to discovering and supporting the future leaders of responsible entrepreneurship in Africa.

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